lIIAR.
Language- This is Would be the use of cinematography, editing, mise-en-scene and sound. Also includes any elements of narrative structure and genre.
Institution- Is would be the Record company that put out the album (Jagjaguwar/4AD)or the Music video Director.
Ideology- The Ideology is of the Record companies and the band and if they are mainstream or indie, their values, promoting techniques, what they stand for as a band who and how they target their intented audience.
Audience- My Target audience is between the age between 16 and 40 as they have quite a mature sound.
Representation- Representation is how the band dresses, acts and their beleifs and their fans tend to follow suit.
Monday, 28 December 2009
Audience research.
The target audience would be to the age groups of teenagers from ages seventeen to twenty one to adults aged between thirty and forty. Bon Iver wrote a new song for twilight two, this may of caused the bands audience age to open more as young girls who like twilight, would like the soundtrack, meaning they may like the Bon Iver song so they might want to listening to the bands other material.
Similar bands to Bon Iver's genre are Justin Vernon (the writer for Bon Iver), Fleet Foxes, Mumford and Sons, Iron and Wine and Rumbleseat, people fans of the indie/folk/acoustic genre will defiantly like Bon Iver. Magazines they will read will be magazines like NME.
Bon Iver's lyrics are mainly about relationships and heartbreak, people who can relate to those feelings or have gone through those feelings, will like Bon Iver.
Similar bands to Bon Iver's genre are Justin Vernon (the writer for Bon Iver), Fleet Foxes, Mumford and Sons, Iron and Wine and Rumbleseat, people fans of the indie/folk/acoustic genre will defiantly like Bon Iver. Magazines they will read will be magazines like NME.
Bon Iver's lyrics are mainly about relationships and heartbreak, people who can relate to those feelings or have gone through those feelings, will like Bon Iver.
Thursday, 17 December 2009
History of music videos.
Information taken from Wikipedia-
http://en.wikipedia.org/wiki/Music_video
A music video purpose is to advertise the band/singer and add as another type of "promo" for the band. Music videos is a short film which may include a narrative story which tends to reflect back on to the lyrics of the song and usually shows the band/singer performing the song, maybe to a live crowd. Music videos came into popular use in the early 1980's, but but the use of music videos go back well before then.
Music videos can include many different styles and techniques in the actual video side to it, animation, live action filming( humans acting it out), documentary style, abstract music videos are really just videos with no narrative. Some videos have combined styles.
http://en.wikipedia.org/wiki/Music_video
A music video purpose is to advertise the band/singer and add as another type of "promo" for the band. Music videos is a short film which may include a narrative story which tends to reflect back on to the lyrics of the song and usually shows the band/singer performing the song, maybe to a live crowd. Music videos came into popular use in the early 1980's, but but the use of music videos go back well before then.
Music videos can include many different styles and techniques in the actual video side to it, animation, live action filming( humans acting it out), documentary style, abstract music videos are really just videos with no narrative. Some videos have combined styles.
Thursday, 3 December 2009
New Ideas and Animatric.
Instead of filming the performance bits in Simon's Bedroom, I'm going to film the same the same thing but in a near by forest. I have decided to do this as I have taken influence from the "For Emma, Forever ago" CD cover. The narrative parts I thought that if it was clear to the audience it was a memory of Simon, and I would do this by editing them into black and white, the narrative would be stronger and make sense, it would relate to the lyrics even more so aswell. I plan on editing the sequences into black and white to re-enforce this is a memory and wasnt a happy time.
Wednesday, 18 November 2009
Props, actors, location.
Props- Guitar, Teddys and mobile phones.
Actors- Simon (The boy in the narrative and playing/singing to the song) and Laura (Girl in narrative).
Locations- Simons bedroom(the parts where Simon will be playing guitar and singing the song), Lauras bedroom/house and a park.
Actors- Simon (The boy in the narrative and playing/singing to the song) and Laura (Girl in narrative).
Locations- Simons bedroom(the parts where Simon will be playing guitar and singing the song), Lauras bedroom/house and a park.
Thursday, 5 November 2009
What I need to do next.
Now I have got my idea almost planned, I am going to start drawing my storyboard to help me progress. I am going to decide how and when I am going to change from the narrative stucture to parts were he is performing or just playing and singing. I had an idea that he would be recording, if I use this, I will use the college recording studio.
Wednesday, 28 October 2009
Idea Change.
After thinking about and watching the video for "Yellow" by Cold play, I compared my original idea with the video, and realised it would be almost the same video just a different song. I have decided to put a narrative storyline within the music video. Since the song is about love going sour and relationships breaking up, I am going to ask two friends, boy and girl, is they would act like a couple having an argument and then walk away from each other. I am also going to get my friend who was going to do be in my original video, to once again Micky mouse the lyrics and play along to the song on guitar, since he is a talented guitarist, he will actually be able to play the song, giving it more authenticity. I am still to decide weather I am going to use the beach idea, I think it would still work, but not by itself as it would be to similar like i said and boring.
Tuesday, 20 October 2009
Conventions expected in music videos.
Because they are so many music genres, every music video includes different styles and characteristics, It all depends on what genre the band/artist play. If its a slow song, the camera work and and editing may be done in a way to reinforce the slow song, where as if the song has a fast tempo, the editing and camera work will be done in the opposite way. The mood and meaning of a song can also have a huge affect on how the music video may be produced. Most music videos are mixed with narrative and performance parts.
Cinematography- causes a big impact on meaning. Movement, distance and angle both play a part in representation of the band/artist.
Editing- the most common form is fast-cut montage, rendering many of the images impossible to grasp on first viewing, so ensuring multiple viewing. Often enhancing the editing are digital effects, which play with the original images to offer different kinds of pleasure for the audience. Editing is often set to the tempo of the musics beats and rhythm
Mise En Scene- is everything in the scene, so everything important and necessary will be showed in the scene or sequence to show narrative structure, or just the band/artist performing.
Narrative/performance- Most music videos have some form of narrative structure within the video, the narrative usually reflects back on to the lyrics of the song to reinforce the meaning and representation.
Representation- in music videos, representation of gender, stereotypes, age, social class are an important factor of music videos. Even the band members are representation something.
Genre- should be reflected in types of mise-en-scene, themes, performance, camera and editing styles.
Symbolic codes are used also, symbols used may not have an obvious meaning unless you know what it means, then it will make sense.
Cinematography- causes a big impact on meaning. Movement, distance and angle both play a part in representation of the band/artist.
Editing- the most common form is fast-cut montage, rendering many of the images impossible to grasp on first viewing, so ensuring multiple viewing. Often enhancing the editing are digital effects, which play with the original images to offer different kinds of pleasure for the audience. Editing is often set to the tempo of the musics beats and rhythm
Mise En Scene- is everything in the scene, so everything important and necessary will be showed in the scene or sequence to show narrative structure, or just the band/artist performing.
Narrative/performance- Most music videos have some form of narrative structure within the video, the narrative usually reflects back on to the lyrics of the song to reinforce the meaning and representation.
Representation- in music videos, representation of gender, stereotypes, age, social class are an important factor of music videos. Even the band members are representation something.
Genre- should be reflected in types of mise-en-scene, themes, performance, camera and editing styles.
Symbolic codes are used also, symbols used may not have an obvious meaning unless you know what it means, then it will make sense.
Wednesday, 14 October 2009
Analyis of Bon Iver video and two other videos of the same genre.
tBon Iver-the Wolves (act one and two)
Bon Iver only has one official music video for the song The Wolves (Act I and II).
So I am going to Analise that video. In the video, there isn't a narrative structure or footage of the band playing or performing. The Music Video has been shot in a forest. I don't think there is anything in the video which relates to the lyrics. I am assuming that the forest in which it is filmed in, is the same place where the album was recorded. I don't think the music video has any particular mood, the and video are neutral in my opinion. Some of the shots used in the video are almost like still images as the camera doesn't move a lot, the shots don't show a lot either. A lot of the footage used is almost amateur in the style it has been filmed. Shots used are: Medium shots, long shots, extreme close ups, close ups and wide shots. Angles used are mid angles, low and high. From about 3:52 to 4:14 the editing is a lot faster and sharper from scene to scene to the rest of video, it seems to be in sequence to the music.
City & Colour-Waiting.
In this video, it shows the band, playing and singing to the song "waiting". The song is about becoming depressed and how people sometimes forget who important and short life is. It has been edited into black and white, I think this has been done to reinforce the lyrics about depression. it shows Dallas Green, who writes all of the music, and is also named after himself but not obviously, Dallas is state in America and his last name, green, is a colour, playing different instruments from acoustic guitar which is the rhythm, electric guitar which is the lead and the piano. for the first 10 seconds the camera is on a stand of some kind pointing down and framing Dallas Green on the right side of it, this shot is a medium shot of him. The following shot is of the piano he later uses. Within the mise en scene, guitars that aren't even used and amps are in the shot. single shots of the instruments make a montage. During the editing process, from the light bulbs and lights, a line of the light has been dragged in the direction the camera is moving. The first time you see this happen is 1:39 into the video, you also see it again at 2:16 but just as its leaving the framing, the drummer hits the drum kit which then makes the light line move, which I think it looks like a heart rate monitor. you see it a few more times,but at 3:02, Dallas Green is stood in the centre of four light monitors which then light lines seem to grow out of them, then making what looks like a piece of unwritten classical music notation.
Jack Johnson-Breakdown
This song is about stopping and realising what is around that you wouldn't normally see otherwise, taking in and noticing real beauty in your surroundings. In the video it shows Jack Johnson doing the things he love, which are surfboarding and music and shows other scenes recorded which weren't perhaps recorded for the music video, but still works well. Camera shots used are long shots, close ups, medium shots, extreme long shots,There is no narrative structure to the video. most of the footage has been filmed on location of Pichilemu, Chilean which is a famous area for surfers.
Bon Iver only has one official music video for the song The Wolves (Act I and II).
So I am going to Analise that video. In the video, there isn't a narrative structure or footage of the band playing or performing. The Music Video has been shot in a forest. I don't think there is anything in the video which relates to the lyrics. I am assuming that the forest in which it is filmed in, is the same place where the album was recorded. I don't think the music video has any particular mood, the and video are neutral in my opinion. Some of the shots used in the video are almost like still images as the camera doesn't move a lot, the shots don't show a lot either. A lot of the footage used is almost amateur in the style it has been filmed. Shots used are: Medium shots, long shots, extreme close ups, close ups and wide shots. Angles used are mid angles, low and high. From about 3:52 to 4:14 the editing is a lot faster and sharper from scene to scene to the rest of video, it seems to be in sequence to the music.
City & Colour-Waiting.
In this video, it shows the band, playing and singing to the song "waiting". The song is about becoming depressed and how people sometimes forget who important and short life is. It has been edited into black and white, I think this has been done to reinforce the lyrics about depression. it shows Dallas Green, who writes all of the music, and is also named after himself but not obviously, Dallas is state in America and his last name, green, is a colour, playing different instruments from acoustic guitar which is the rhythm, electric guitar which is the lead and the piano. for the first 10 seconds the camera is on a stand of some kind pointing down and framing Dallas Green on the right side of it, this shot is a medium shot of him. The following shot is of the piano he later uses. Within the mise en scene, guitars that aren't even used and amps are in the shot. single shots of the instruments make a montage. During the editing process, from the light bulbs and lights, a line of the light has been dragged in the direction the camera is moving. The first time you see this happen is 1:39 into the video, you also see it again at 2:16 but just as its leaving the framing, the drummer hits the drum kit which then makes the light line move, which I think it looks like a heart rate monitor. you see it a few more times,but at 3:02, Dallas Green is stood in the centre of four light monitors which then light lines seem to grow out of them, then making what looks like a piece of unwritten classical music notation.
Jack Johnson-Breakdown
This song is about stopping and realising what is around that you wouldn't normally see otherwise, taking in and noticing real beauty in your surroundings. In the video it shows Jack Johnson doing the things he love, which are surfboarding and music and shows other scenes recorded which weren't perhaps recorded for the music video, but still works well. Camera shots used are long shots, close ups, medium shots, extreme long shots,There is no narrative structure to the video. most of the footage has been filmed on location of Pichilemu, Chilean which is a famous area for surfers.
Tuesday, 6 October 2009
Analysis of chosen song.
For my music video,I have decided on using Bon iver-Skinny Love. I have picked this song as I think I could do a lot more with it and my ideas for it where better and not as simple as my idea for P.O.S.
Lyrics-
Come on skinny love just last the year
Pour a little salt we were never here
My, my, my, my, my, my, my, my
Staring at the sink of blood and crushed veneer
I tell my love to wreck it all
Cut out all the ropes and let me fall
My, my, my, my, my, my, my, my
Right in the moment this order's tall
And I told you to be patient
And I told you to be fine
And I told you to be balanced
And I told you to be kind
And in the morning I'll be with you
But it will be a different kind
And I'll be holding all the tickets
And you'll be owning all the fines
Come on skinny love, what happened here?
Suckle on the hope in light brassieres
My, my, my, my, my, my, my, my
Sullen load is full, so slow on the split
And I told you to be patient
And I told you to be fine
And I told you to be balanced
And I told you to be kind
And now all your love is wasted
And then who the hell was I?
And I'm breaking at the britches
And at the end of all your lines
Who will love you?
Who will fight?
Who will fall far behind?
I think this song is about Lost Love and relationships falling apart.
I think the first line "Come on skinny love just last the year" is about just simply trying to pull through a bad phase in a relationship and getting to how it used to be, and I think "Pour a little salt" may be a metaphor for "healing" pain or a broken heart from the demise of the relationship, or it could mean he wants to heal the relationship and start over again. "I tell my love to wreck it all,
Cut out all the ropes and let me fall" this line's meaning is obvious, he has basically given up on the relationship and stops fighting for it, lets his partner "wreck it all" and tells her to forget him. The third Stanza is about blaming his partner for the relationship falling apart and not being able to be "patient", "fine", "balanced" and "kind". "And I'll be holding all the tickets
And you'll be owning all the fines" means that he is ready to move on and be a grownup, but she is going to be worse of, " And you'll be owning all the fines". I think the forth stanza is Justin Vernon almost remebering what happened and asking himself what actully caused them to break up even though they loved each other. "And now all your love is wasted, And then who the hell was I? And I'm breaking at the britches, And at the end of all your lines" could mean that they have both wasted their time, "And now all your love is wasted". "And then who the hell was I?" could mean that he feels like he really worth nothing to her and wasnt really important, when he really cared for her. The very last line is simple to understand, He is pretty much saying you will not find anyone who cared for you like I did and she will not make anyone happy.
Lyrics-
Come on skinny love just last the year
Pour a little salt we were never here
My, my, my, my, my, my, my, my
Staring at the sink of blood and crushed veneer
I tell my love to wreck it all
Cut out all the ropes and let me fall
My, my, my, my, my, my, my, my
Right in the moment this order's tall
And I told you to be patient
And I told you to be fine
And I told you to be balanced
And I told you to be kind
And in the morning I'll be with you
But it will be a different kind
And I'll be holding all the tickets
And you'll be owning all the fines
Come on skinny love, what happened here?
Suckle on the hope in light brassieres
My, my, my, my, my, my, my, my
Sullen load is full, so slow on the split
And I told you to be patient
And I told you to be fine
And I told you to be balanced
And I told you to be kind
And now all your love is wasted
And then who the hell was I?
And I'm breaking at the britches
And at the end of all your lines
Who will love you?
Who will fight?
Who will fall far behind?
I think this song is about Lost Love and relationships falling apart.
I think the first line "Come on skinny love just last the year" is about just simply trying to pull through a bad phase in a relationship and getting to how it used to be, and I think "Pour a little salt" may be a metaphor for "healing" pain or a broken heart from the demise of the relationship, or it could mean he wants to heal the relationship and start over again. "I tell my love to wreck it all,
Cut out all the ropes and let me fall" this line's meaning is obvious, he has basically given up on the relationship and stops fighting for it, lets his partner "wreck it all" and tells her to forget him. The third Stanza is about blaming his partner for the relationship falling apart and not being able to be "patient", "fine", "balanced" and "kind". "And I'll be holding all the tickets
And you'll be owning all the fines" means that he is ready to move on and be a grownup, but she is going to be worse of, " And you'll be owning all the fines". I think the forth stanza is Justin Vernon almost remebering what happened and asking himself what actully caused them to break up even though they loved each other. "And now all your love is wasted, And then who the hell was I? And I'm breaking at the britches, And at the end of all your lines" could mean that they have both wasted their time, "And now all your love is wasted". "And then who the hell was I?" could mean that he feels like he really worth nothing to her and wasnt really important, when he really cared for her. The very last line is simple to understand, He is pretty much saying you will not find anyone who cared for you like I did and she will not make anyone happy.
Monday, 28 September 2009
First Ideas for my music video.
My first ideas for a Bon Iver was to get a friend who plays guitar to play in a forest which reflects back on to the artwork and where "For Emma, Forever Ago" was recorded. My second idea came from the videos of Cold play "yellow". My idea was going to be of my friend walking on a beach towards the sea, and then walking in to sea while Micky mousing the lyrics. Id shoot the second idea on a day were the weather was dark and cloudy so it would reflect on to the bleak sound.
My idea for P.O.S "Optimist (We Are Not for Them)" is similar to Bob Dylan's video to "Subterranean Homesick Blues", but i would vairy it. I would write a draw the words from each line which i think are most important. I would get people to hold the signs up to the music.
I am still to decide which song I want to make a video for. I am going to decide which idea would work better and which is visually better.
My idea for P.O.S "Optimist (We Are Not for Them)" is similar to Bob Dylan's video to "Subterranean Homesick Blues", but i would vairy it. I would write a draw the words from each line which i think are most important. I would get people to hold the signs up to the music.
I am still to decide which song I want to make a video for. I am going to decide which idea would work better and which is visually better.
Thursday, 24 September 2009
Brief for A2 project.
I have chosen to make a music video for A2 media course work.
A promotion package for the release of an album, to include a music promo video.I have chosen to produce a cover for its release on DVD and a magazine advertisement for the DVD.
I am going to make a video for one of Bon Iver's songs or Optimist( We are not for them) By P.O.S.
Bon Iver is the name of Justin Vernon's current band, The band also consists of Michael Noyce, Sean Carey, and Matthew McCaughan. The genre is indie/folk. Bon Iver is a playing words from the french phase bon hiver meaning "good winter". "For Emma, Forever ago" is the first and only Full length release, Justin Vernon independently released it in July 2007, it was re-released in February 19, 2008. The band is signed to Jagjaguwar in the US and 4AD in Europe. Along with Bon Iver, Dinosaur Jr., Ladyhawk, Wilderness and Black Mountain along many others are signed to Jagjaguwar Records. As a label, they have been decscribed as an "indie rock" label. 4AD is a British independent record label that was started in 1979. Deerhunter, TV on the radio and The big pink are some of the newest and upcoming artists.
P.O.S is is a Hip-Hop artist who is signed to Rhythmsayers and a founding memeber of Doomtree. P.O.S stands for "Pissed Off Stef". He first started in a punk band when he was young, he was reluctant to go in to the Hip-Hop scene as he had very little respect for mainstream rap and what rappers sang about, but he soon realised that Rap and Hip-Hop is a form of expression just like his previous bands. He has a style of Hip-Hop that is difficult to label and put into a certain group or circle of artists as he usings singing techniques similar to old punk bands like Fugazi and Black Flag and refers to bands he used to listen to as a young kid.
A promotion package for the release of an album, to include a music promo video.I have chosen to produce a cover for its release on DVD and a magazine advertisement for the DVD.
I am going to make a video for one of Bon Iver's songs or Optimist( We are not for them) By P.O.S.
Bon Iver is the name of Justin Vernon's current band, The band also consists of Michael Noyce, Sean Carey, and Matthew McCaughan. The genre is indie/folk. Bon Iver is a playing words from the french phase bon hiver meaning "good winter". "For Emma, Forever ago" is the first and only Full length release, Justin Vernon independently released it in July 2007, it was re-released in February 19, 2008. The band is signed to Jagjaguwar in the US and 4AD in Europe. Along with Bon Iver, Dinosaur Jr., Ladyhawk, Wilderness and Black Mountain along many others are signed to Jagjaguwar Records. As a label, they have been decscribed as an "indie rock" label. 4AD is a British independent record label that was started in 1979. Deerhunter, TV on the radio and The big pink are some of the newest and upcoming artists.
P.O.S is is a Hip-Hop artist who is signed to Rhythmsayers and a founding memeber of Doomtree. P.O.S stands for "Pissed Off Stef". He first started in a punk band when he was young, he was reluctant to go in to the Hip-Hop scene as he had very little respect for mainstream rap and what rappers sang about, but he soon realised that Rap and Hip-Hop is a form of expression just like his previous bands. He has a style of Hip-Hop that is difficult to label and put into a certain group or circle of artists as he usings singing techniques similar to old punk bands like Fugazi and Black Flag and refers to bands he used to listen to as a young kid.
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